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For brands selling on Mercado Libre, Amazon and their own store

You got paid less than you sold, and nobody explains why.

Fees, shipping, returns and withholdings come out before you get paid. La Torre matches every deposit against your sale and shows what was lost on the way.

Born in our own brands, built for yours

Connects with what you already use.

  • Shopify
  • Shopify Payments
  • Mercado Libre
  • Mercado Pago
  • Amazon
  • PayPal
  • Envia
  • Your bank and your card

Sound familiar?

Three reasons the deposit doesn't add up.

It's not that you sell too little. It's that the money passes through many hands before it arrives.

  1. 01

    Mercado Pago releases your money in pieces and you don't know which sale each one belongs to.

    With La TorreWhat Mercado Pago released, with its fee, its shipping and its withholding, against your sales.

  2. 02

    Amazon pays out every two weeks and the deposit is never what you sold.

    With La TorreEvery Amazon settlement broken down into fees, FBA, returns and withholdings, and reconciled against the bank.

  3. 03

    There are deposits in your bank nobody can explain, not even your accountant.

    With La TorreEvery deposit tied to its channel and its source. What doesn't add up stays in plain sight: nothing is made up.

Every month without clarity costs money.

Use cases

What you ask yourself when the deposit lands.

Six everyday questions and the screen in La Torre that answers them, with its source.

  1. Out of every 100 pesos I sell on Mercado Libre, how many do I keep?

    Where you see itFinance · Mercado Libre, line by line

  2. Why isn't the Amazon deposit what I sold?

    Where you see itFinance · Amazon settlements against the bank

  3. When will the gateway pay out what I already sold?

    Where you see itFinance · Gateway reconciliation against the bank

  4. Which channel keeps the most of each sale?

    Where you see itFinance · Profit by channel

  5. How much money is coming in over the next few weeks?

    Where you see itFinance · 13-week cash projection

  6. Which transaction still has no source?

    Where you see itFinance · To confirm

How it works

From your platforms to a decision, in four steps.

  1. 01

    Connect

    Your store, your channels, your payment gateways and your ads connect; your bank statement is uploaded as a PDF or CSV.

  2. 02

    Organize

    Every sale, payment and expense enters the ledger with its source. Anything that doesn't match shows up as a gap.

  3. 03

    Show

    Finance, inventory, customers and marketing on one screen, by channel and by month.

  4. 04

    Alert

    It tells you what to reorder, what to collect and whom to message, and writes stock to your channels if you turn it on.

All in one

Every peso, from the sale to your bank.

Deposits, fees, withholdings and what you're owed on one screen. Every number with its source.

Finance

From the sale to the deposit

What you sold, what each channel charged and what reached the bank. What Shopify, Mercado Pago and Amazon owe you, and when it lands.

Illustrative figures

Inventory and purchasing

Order before it runs out

Days of coverage by warehouse and in Amazon FBA. When to order and how much, based on your ad spend.

Illustrative figures

Marketing and ads

Ad spend against what you sold

ROAS, cost per customer and repeat purchases against what you actually sold. With your numbers in front of you.

Illustrative figures

Customers and prospects

Every person, with their history

Customers, subscribers and distributors with their history. Prospects and abandoned carts with WhatsApp.

Illustrative figures

Want to see it with your numbers?

On the call we show you a tower with sample data from your kind of business.

Book a call

Integrations

Connects with what you already use.

No platform switch: La Torre reads from where you already sell, collect and advertise.

Sales

  • Shopify
  • Shopify POS
  • Amazon
  • Mercado Libre

Payments and banks

  • Shopify Payments
  • Mercado Pago
  • PayPal
  • Your bank, via statement

Marketing

  • Meta Ads
  • Google Ads
  • TikTok Ads
  • Google Analytics

Customers

  • WhatsApp Business
  • Klaviyo

Shipping and subscriptions

  • Envia
  • Recharge

Your AI

  • Claude
  • ChatGPT
  • Via MCP, with your own login

Brands belong to their owners; the names only say what La Torre connects with.

Get started

Start in three steps.

01

Book a call

Thirty minutes by video call. Tell us what you want to solve first.

02

We set it up with you

One hour a week, for a month: we connect your platforms, load your history and train your team.

03

You open La Torre and know where you stand

After that, one hour a month for improvements and automations.

Today La Torre needs Shopify. If you sell there, we can start.

Your data, looked after

  • Two-factor sign-in, always

    For every user, no exceptions, with strong passwords.

  • It reads, it doesn't take over

    Orders, prices and payments stay in your platforms.

  • Every number with its source

    Anything without a source shows up as a gap, not as a figure.

  • Your data is yours

    Leave whenever you want: we hand it over and delete it.

Book a call

Tell us what you want to solve first.

Thirty minutes to understand your business. We tell you what we can solve first and what we can't yet.

On the call

  • You tell us how you sell today: channels, ads, inventory and how you get paid.
  • We tell you what you need (today, Shopify) and what it costs.
  • If it makes sense, we agree on when to start. If not, no hard feelings.

30 min · Video call · No strings attached

01 · Your e-commerce02 · Pick a time

By submitting, you accept our privacy notice (in Spanish).

FAQ

Frequently asked questions.

Does it calculate my taxes?

No. La Torre records what each channel already withheld, with its report, so your accountant has it at hand. Calculating your taxes is your accountant's job.

What if a deposit doesn't add up?

It stays in plain sight with its difference and its source. La Torre doesn't make up the other half: it tells you what's missing to explain it.

Where do the deposits come from?

From Shopify Payments, Mercado Pago, PayPal and Amazon through their connection, and from your bank through its statement as a PDF or CSV.

How much is it?

A one-time setup and a monthly fee, based on your business and what we connect. You get the exact price on the call, in full, no fine print.

Is my data safe?

Yes. Mandatory two-factor, strong passwords and every business kept separate. Your data is yours.

La Torre · What you sold against what you were paid